When a corporate event is well planned, it can benefit your business in a number of different ways. You’ll have the opportunity to connect with existing customers, and reach new ones. You’ll also be able to showcase your business’ products and services, and demonstrate how talented your staff is. If you’re considering hosting a corporate event in NYC, keep reading for information on how it will benefit your business.

Build Your Customer Base
Corporate events allow you and your staff to interact with current and potential customers in an engaging way. You have the opportunity to connect with them in the neutral setting of your corporate event venue, without purely trying to sell them something. Corporate events are also a great excuse to reach out to customers via social media. Promote the event on your website, Facebook page, and Twitter, and as people share the details on their own social media sites, you’ll reach more and more potential new customers.

Promote Your Business
Events are an opportunity to promote your brand, as you can advertise the event on social media to reach new customers. You’ll also have a number of new media opportunities stemming from hosting the corporate event. Advertise the event in the calendar section of your local newspapers, as well as other online and offline media. If it’s a fundraiser or charity event, the local media may even want to do a news story about it.

Give Back to the Community
If you’re hosting a charitable corporate event, you’re demonstrating that your company cares about the community and can directly benefit its members. A corporate event can also be the perfect way to show gratitude to your customers and the community by holding raffles, giveaways, and contests.

At The Glasshouses, we offer two unique corporate event spaces in NYC that are perfect for fundraisers, charity events, or any other type of corporate event. Our corporate event venues are spacious and versatile, with floor-to-ceiling windows that provide stunning views. For more information, visit our website or call us today at 888-836-2911.